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Richard K. Miller and Associates Marketing Handbooks: Home

RKMA Marketing Handbooks

Business-to-business Marketing 2016-2017
Casinos, Gaming & Wagering 2012
Casinos, Gaming & Wagering 2013
Consumer Behavior 2012
Consumer Behavior 2013
Consumer Behavior 2014
Consumer Behavior 2015-16
Consumer Marketing 2016-2017
Consumer Use of the Internet & Mobile Web 2016-2017
The 2012 Entertainment, Media & Advertising Market Research Handbook
The 2013 Entertainment, Media & Advertising Market Research Handbook
Entertainment, Media & Advertising Market Research Handbook 2015-2016
International Consumer Markets 2016-2017
Healthcare Business Market Research Handbook 2015-2016
Leisure Market Research Handbook 2012-13
Leisure Business Market Research Handbook 2015-2016
Restaurant, Food & Beverage Market Research Handbook 2012
Restaurant, Food & Beverage Market Research Handbook 2013
Restaurant, Food & Beverage Market Research Handbook 2014-2015
Restaurant, Food & Beverage Market Research Handbook 2016-2017
The 2012 Retail Business Market Research Handbook
The 2013 Retail Business Market Research Handbook
Retail Business Market Research Handbook 2015-2016
Sports Marketing 2012
Sports Marketing 2013
Sports Marketing 2014-2015
Sports Marketing 2016-2017
The 2013-2014 Travel & Tourism Market Research Handbook
Travel and Tourism Market Research Handbook 2015-2016

Librarian

Janette Klein

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Contact:

James C. Kirkpatrick Library
Rm 2256

(660) 543-4159

Subjects:Automotive Technology Management (BS), Business Administration (MBA), Construction Management (BS), Entrepreneurship and Social Enterprise (BSBA), Ethical Strategic Leadership (MS), Events Marketing and Management (BSBA), Hospitality Management (Minor), Industrial Hygiene (MS), Industrial Management (MS), Leadership Studies (Minor), Legal Studies (Minor), Management (BSBA), Manufacturing (Minor), Marketing (BSBA), Public Relations (BS), Sport Management (BS), Technology (MS), Technology Management (BS, PhD)